Understanding Google’s Ranking System: The Role of Authority

In the labyrinth of digital marketing, unraveling Google’s algorithm for ranking websites is essential. The golden key to this enigma is ‘authority.’ In a recent “Coffee with Cush” podcast episode, we used the analogy of billionaire cookies to simplify this complex concept. Let’s dive deeper into understanding what authority means

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how to get clients for social media marketing

How to Get Clients for Social Media Marketing

Introduction In the vast realm of digital marketing, the power of social media stands unparalleled. Businesses, both big and small, are tapping into this potential to reach wider audiences and establish a robust online presence. But the question arises, “how to get clients for social media marketing?” This article aims

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what is a common issue with social media marketing plans

What is a Common Issue with Social Media Marketing Plans?

Introduction In today’s digital age, social media has become an indispensable tool for businesses aiming to expand their reach and engage with their target audience. However, as with any marketing strategy, there are pitfalls to avoid. One might wonder, “What is a common issue with social media marketing plans?” In

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why is social media an important part of inbound marketing

Why is Social Media an Important Part of Inbound Marketing?

Introduction In the digital age, where consumers are constantly bombarded with advertisements, inbound marketing emerges as a beacon of authenticity. At the heart of this strategy lies content that resonates, educates, and engages. And what better platform to amplify this content than social media? In this exploration, we’ll delve into

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How to Get into Social Media Marketing

How to Get into Social Media Marketing: A Comprehensive Guide

Introduction In the digital age, the power of social media is undeniable. With billions of users across platforms like Facebook, Instagram, and LinkedIn, businesses have recognized the immense potential of reaching their audience through these channels. But how does one dive into the vast world of social media marketing? Whether

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