Aziz as your fractional CMO, in your leadership meetings. The department executing beneath him.
Most prospects ask for this in the first call, so it is a priced option rather than a favour to be negotiated. A fractional CMO role alongside the department: Aziz owns the marketing agenda at board level, the four named people run it, and you get a marketing leader with a public company behind him for a fraction of what one costs to employ.
Six things a fractional CMO does that a department cannot do for itself.
Marketing in the leadership meeting
Aziz sits in your monthly leadership meeting as the marketing voice, so the agreed outcome is argued for where budgets and priorities are actually set.
The one outcome, owned at board level
He agrees the outcome with you, defends it when the year gets noisy, and is the person who answers for it at the year-end review.
Marketing that talks to sales
He has run sales organisations as well as marketing ones. The gap between the two, where most budgets disappear, is his to close.
Building your own function when the time comes
If the right answer becomes an in-house team, he helps you hire it, hand over the foundation and train the people who take it on.
Marketing that stands up to scrutiny
A public company CEO knows what a board or an investor will ask about a marketing line. Your plan is written to survive that room.
Founder profile, done properly
Where the outcome needs your own face in the market, he has done it himself: a podcast, a live clinic, two decades of speaking. He knows what it costs and what it returns.
One team, one extra chair.
The department does not change. Your account manager, digital manager, growth manager and social media manager run the work exactly as described on the department page. What changes is who sits above them on your side: Aziz, in the room where decisions are made, answerable to you for the outcome. The time commitment is agreed on the call, and it is honest: enough to lead, never so much that you are paying a chief executive to write captions.
Fractional leadership starts at USD 5,000 a month, alongside the department retainer.
Saying the number here saves everyone a conversation. What moves it is the time commitment and whether you want him in one market or several. What never moves is the standard.
Plus the department retainer, from USD 3,000. Time commitment and cadence agreed on the call.
A founder or managing partner who wants a marketing leader in the leadership team without a six-figure salary and a six-month search. A board that wants someone accountable for the marketing line who has sat on a board. A business preparing for investment or sale that needs its marketing to read as run, not as bought.
A business that wants Aziz to run the day-to-day. That is the department's job, and it is better at it. A business that wants a name on the website and no meetings. Or a business that has not yet decided marketing should answer for anything; start with the diagnostic instead.
Thirty minutes with Aziz. He will tell you if the department alone is the better answer.
Book the call. Fractional leadership is discussed on it, never sold from a page.